Melbourne Iron Man
• Stage Style: Ground Support
Toyota Activation Frankston
The Event
From Frankston to St Kilda – a live stage, main street closures, 3 live sites, a finish line rivalling many outdoor music festivals and a sporting event that had never been run before. Stages, Screens, Multiple PA systems, Video links and a whole load of infrastructure with only one week to build. Working across 5 council zones and through some of the most testing weather conditions, this event was one of the best we have ever had the pleasure of producing.
• Ground Support
Toyota were the naming sponsor for the main stage in the Frankston precinct. This stage was branded with solid skirts and a custom branded rear wind wall. Having its back to the bay and exposed to huge winds over the 3 days the Toyota stage stood strong with all its branding remaining intact for the duration of the event.